New Video – CASEing to Create Your Very Own Designs

Yesterday I shared a wedding shower project I CASE’d from the 2015-2016 Annual Catalog.  If you missed that project, you can see it here.  While I shared details about the construction and makeup of the card yesterday, I want to share a little bit more about CASE’ing today.  Here’s a quick video I filmed to convey my thoughts about CASE’ing:

 As I mention in the video, here are some tips for effective CASE’ing:

  • Find a project you like that someone else made.  You can find projects on social media (like Pinterest or Facebook or Instagram), in magazines or catalogs or on blogs.
  • Determine what you like so much about the card you want to CASE.  Is it the layout, the combination of patterns or colors, the way a stamp set is used?
  • Put that project out of view and create you own card with your own spin.
  • When sharing the card in social media or in a workshop, be sure to give credit to the source of your inspiration.  As I point out in the video, I don’t believe “I found a card on Pinterest” is enough proper credit – especially if the creator’s information is printed on the card you’ve CASE’d.

I always try to teach card making in my blog posts – I not only show how to make something, but I also share my thoughts about why I made certain decisions in the designs of my cards.  It’s never my goal to give you instructions for a card you can replicate – I want you to find inspiration to create cards that are you very own.

Here’s the card I showed in the video:Hello Life, English Garden Designer Series Paper, Brian KingStamp Sets:  Hello Life  Papers:  Old Olive, Night of Navy, Whisper White, English Garden Designer Series Paper  Accessories:  White Stampin’ Emboss Powder, Stampin’ Dimensionals

If you’d like a closer look at the card I CASED (the bear and balloon), click here.

Thanks for stopping by today!


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  1. what a great video – i love the point about honing in on what it is you like about the original card…duh, but sometimes i love a card and don’t give a second thought about why! Very helpful video.

  2. Had to play the beginning of your video again
    you make me laugh!
    love your work
    enjoy you videos
    thank you for sharing

  3. Well Brian, I didn’t have time yesterday to take a look at your post but let me tell you now that your card was simply gorgeous, I love your layout and the colors you chose.
    Thank you for this video and for the advise on how to give credit to who ever you are CASEing properly.
    Have a great Sunday.

  4. Well said Brian. I love your analogy between music and cards.
    I also love the layout and simplicity of both your cards.
    Thank you for sharing, we do appreciate it.

  5. Good points and I think the statement “I saw it on Pinterest ,but couldn`t find the name of who made it ” really gets old .
    Cute cards ! Informative video !

  6. Thanks for the helpful video. I CASE cards I find, but don’t analyze them. Now I’ll take more time to do that to up my skill level. Have a great Sunday.

  7. A+ in diplomacy Brian. And a tee hee along with it. I copy you, share it and always give you credit because you deserve it!!!!

  8. Thanks Brian for your great explanation about how to CASE and also your reminder about giving credit. I suppose I’m more of a ‘songwriter’ and design new projects every day to share on my blog and on Pinterest. Giving proper credit also encourages people to create new designs and provide inspiration. It saddens me when cardmakers don’t feel that they need to give credit, and a previous commenter (Sonny) was right, the “I saw it on Pinterest and couldn’t find the name of who made it” is used far too often to ring true, especially as most card designers will include at least their name on the photos they upload.

  9. Great video Brian! The analogy was wonderful. 95% of the time I just sit, think and create a card. The other 5% of the time I may start to CASE a card from the internet but in the end it never looks like the original. I think that’s because I head in one direction and then make a quick left! LOL There are times when I think my creativity is on vacation because I just can’t get started but, once I start I’m good to go. I am a firm believer in giving credit where credit is due. After all, one can’t copyright every card they make! Thanks for reminding all of us to be sure to give credit when CASE’ing any design.

  10. Excellent video, most card designers share so freely, I’m happy to give the appropriate credit. Brian King is mentioned a lot!!!
    Thank you so much

  11. Stampin’ Up has a stamp that states the project is hand made, they need to give us one that says “Inspired by……..”
    and one that says “CASED from…
    This is a great video, as usual. Love your inspiration.

  12. Your video is spot on, Brian! Thank you for “laying” it out so well. For years I’ve had a “Cards to Case & Credit” private board. Private, because people I make cards for follow my boards & I want their cards to be a surprise!

  13. “I’m not an expert on card making.” Even YOU laughed at that Brian. Of course you are – an expert of the highest order. Excellent video today, something for every card maker to learn and follow. Thanks. The card you made was great, oh, I think I’ll CASE it!

  14. Brian, you continue to teach me so much. You are so generous with your knowledge, creativity, and teaching ability. I’m a teacher and always feel as though I’ve had a complete lesson after watching your videos and reading your blogposts. I like the part in this one where you remind us to think about why we like a certain card and then to put the card away in order to create our own card. Thanks again.

  15. My Dilemma: I USED to always give credit to creators of cards I CASED…until I got bit! I Posted (and credited) a CASED card on a FB page of a SU demonstrator which led to another SU demonstrator…the administrator of the FB page let me know (in a very professional and friendly way ) that “Michael’s wouldn’t advertise SU products” and the FB was a business tool…which I clearly understood…so, although I never CASE a card exactly, I now really hesitate giving credit when the source is running a business…thoughts?

    • Sandra, I wouldn’t post my projects or someone else’s projects on another person’s business page – not sure what the reason was for that, but if I am posting a CASE’d project I made, I will certainly give credit to the person whose project I have CASE’d. In my team’s private FB group, we are constantly adding links to posts by amazing demos. Lots to be inspired by out there.

  16. Cindie McDuffee

    Just the right amount of colors in this one, I love the blue really taking center stage with an assist by the embossed sentiment. Or is it the other way around?
    Great reminder to stop looking at the card you are CASEing. It impedes the creativity process and frustration ensues…..TY for a great video!

  17. You are sooo funny…I love this video, especially the “I’m no expert” as your head is shaking back and forth…you are a hoot AND an expert card maker. Thanks for the laugh and for the CASE tips.

  18. Brian, Thanks so much for your video. I for one don’t give enough credit when CASE’ing and truly appreciate the professional nudge to do so. Just love, love the cards you showed.

  19. Brian, you are the Bruce Springsteen of card making! Thanks for all the great tips. Gotta run, I’ve got a Brian King card I wasn’t to CASE

  20. Nice analogy, Brian! It’s always nice to give credit where it’s due. Thanks for sharing! =)

  21. I really appreciate your message about giving credit. I don’t blog, but I do occasionally share my cards on pinterest. At this point I CASE more than creating from scratch, and want to offer credit where it is due.

    I also love Dianne Wallace’s idea of an “inspired by” stamp. Often the inspiration may be another card designer, but that would also be appropriate for other inspirations, such as a song, a painting, etc. I’m going to submit the suggestion to SU as soon as I finish catching up on the blogs I follow.

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